Here's another interesting sociological aspect of the online dating boom: Older women in particular are taking to it like ducks to water, having a lot of success with it. This makes sense, since online dating requires that members first make contact through e-mails or online chat. This is a more gentle mode of communication than that which occurs in, say, a pub or club. And these mature women are not competing for attention with a whole lot of sexy young babes milling around in low cut dresses, batting their eyelids at the men!
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